Archive for March, 2007

Enticing Customers to Join Your Opt-in Mailing List

Email is a great way to get information to your customers. In this world of privacy concerns and flooded in boxes, how can you get your customers to join your mailing list?

Here are four tips to get your customers to join your list:

  1. Dangle a Carrot – Give your customers a good reason to join your list. Offer a coupon, special offer, or extra benefit for those who join your list.
  2. Make It Easy To Join – Joining your list can not be a difficult process. Use a form on your web site to collect email addresses for your opt-in mailing list.

Continue reading ‘Enticing Customers to Join Your Opt-in Mailing List’

Aweber Communications

Aweber LogoAweber is a privately held communications firm specializing in email list marketing. Aweber believes strongly in ethical , opt-in email marketing. They offer a announcement style mailing list management service for a monthly fee. Control of your mailng list is through a web based interface. You provide the list, gather contact information from your website through provided code, and receive 24/7 technical support.
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Majordomo Mailing List Software

Great Circle’s Majordomo

majordomo - n: a person who speaks, makes arrangements, or takes charge for another. From latin “major domus” - “master of the house”.

Features from Majordomo Homepage: Continue reading ‘Majordomo Mailing List Software’

GNU Mailman Mailing List Software

Mailman LogoMailman is a free software mailing list management package under the GNU license. It is designed to be installed on a Linux or Unix type server and interacts with common Linux Mail Transfer Agents (MTA) such as Postfix, qmail, and Sendmail.

Here are some for the features of Mailman: Continue reading ‘GNU Mailman Mailing List Software’

Spam: Where it Came From, and How to Escape It

By: Beka Ruse

In 1936, long before the rise of the personal computer, Hormel Foods created SPAM. In 2002, the company produced it’s six billionth can of the processed food product. But that mark was surpassed long ago in the world of Internet spam.

Continue reading ‘Spam: Where it Came From, and How to Escape It’


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